GotPhoto Inc., the end-to-end workflow and e-commerce solution for photographers, announced the acquisition of Entagged, created by Foolography GmbH, and its Name List feature. This acquisition will streamline the volume photography tagging process, making it easier for photographers to capture and manage large shoots efficiently and directly through the GotPhoto platform, according to GotPhoto.

Entagged is a Bluetooth barcode-scanning and image-tagging solution for automatically matching images with subjects. It integrates seamlessly with GotPhoto, enabling photographers to manage and organize their shoots efficiently and automate their workflow. The Entagged app’s Name List feature embeds codes into metadata with a single tap on the subject’s name, eliminating the need to print or scan QR codes and barcodes during shoots. Photographers can import student data directly into the app and easily browse names and edit data on the fly, making picture days smoother and more organized than ever before.

“Joining forces with GotPhoto is a huge milestone for us to broaden the reach of our Entagged,” said Oliver Perialis, Foolography founder. “We already look back on many years of successful collaboration and integration and have always recommended GotPhoto as the ideal end-to-end platform to our customers. The acquisition feels very natural, and we’re excited for what the future holds!”

“With this acquisition, GotPhoto continues to build on our mission to make photographers’ lives easier and more efficient,” said Benedikt Greifenhofer, CEO, of GotPhoto. “Integrating Entagged and Name List expands our capabilities to provide an unmatched level of convenience and functionality for photographers who manage high-volume shoots. We are now also able to invest further into solutions for photographers on picture day by adding this step of the process to our toolbelt.”

This is the latest acquisition by GotPhoto to expand its already burgeoning feature set. In 2023, the company purchased Next Gen Photo Solutions, a graphics company offering a range of services, including creating dynamic virtual groups, high-quality graphics, memory mates, and other basic editing services such as background removal and touch-ups, to help photographers get their lives back by reducing tedious post-production tasks.

Below is our conversation with Greifenhofer, where he shared the fresh news of GotPhoto’s latest business move: the acquisition of Next Gen Photo Solutions, in the Sept. 21, 2023, episode of the Dead Pixels Society podcast.